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Differences between template vs custom website

decisions

 

 

Let’s start with Custom websites

Custom websites can be defined as a website that is made from square one, or a website that is created using a coding language like Javascript or C++.

Based on your experience level, there are easier to harder languages to learn when it comes to putting together a custom designed website.

If you are a beginner:

Go with Python. This language has been around forever.

It takes an average of just 5 to 10 weeks to learn it.

A GREAT resource to learn Python is Udemy, most courses cost less than $20.00 bucks!

Click here for a great list of Python courses you can take on right now.

One thing to remember is that, the quality of your custom designed website will be directly correlated to your level of Python skill.

If you are a beginner, chances are your website will look like a beginner put it together.

If you are a intermediate or advance:

Go with C++. This language is a great stepping stone after you learn some Python.

This language takes an average of 3+ months to learn but your website design will clearly show an improvement.

One question I would highly recommend asking yourself is..

why am I learning these languages?

why

If your passion or career is design or programming then by all means go for it.

The sooner the better as time and practice will get you really good skills within 2 years.

However if you are a business owner trying to get your business online, then learning web design languages will prove to be a waste of time for you.

I say this for the following reasons:

1-Once you design it, it has to be maintained.

If your goal is to get a business off the ground, there are a number of other things that need to occupy your mind every day in addition to web design.

Best route is to trust your design to someone that can not only expertly put together the website for you but also make sure it is always running smoothly.

Something else to keep in mind is speed.

Implementing design changes on a whim takes skill, this skill takes practice, practice that you wouldn’t have time for as you have a business to run.

Here are couple of software options that maintain your website for you.

Keep in mind these are auto set so if something goes wrong you might be in trouble fixing things.

Keep in mind that you will have to pay for the above mentioned options.

2-You might not be putting together the right design.

Putting together a website is not only about bells and whistles but providing an enjoyable visitor experience.

An enjoyable visitor experience can be provided by following specific rules like the 3 click rule.

If you don’t follow the above rule plus others, your design will not be cohesive and will definitely increase your bounce rate.

A/B testing is also something has to be done specially at the beginning of your website design.

This means more time on your part tweaking parts of your website.

Chances are, if you are not familiar with how to structure your website, you will be losing potential customers.

3-It’s not as cheap as you might think

sale

A huge reason some business owners might consider learning how to do custom website design is to save money.

Over the long run the above might prove to be a mistake.

The reason is because websites require a minimum amount of monthly/yearly money to maintain even if you designed it from scratch.

Add to the above the fact that over time, your site will grow in size.

You might start as a one page design to simply showcase your business but, success relies in growth.

The bigger your website, the more money it will cost to maintain.

The average cost of a website can be between $400 to $60,000 a year when you factor in online marketing.

Custom website design is definitely an option that is better suited for specific people, not businesses.

In order for a business to start off in the right foot, over the long run it will make much more sense to hire someone rather than learn from scratch.

Some places that you can go to now to hire a customer website designer:

Fiverr

As of June 2021, you can find rates as low as $5.00 an hour to design your site.

Whether you will get good service or not is a different story.

I always like to think of Fiverr as a one off type of option.

Meaning, to just use them once.

You can find reviews for these guys here.

If your goal is continual growth, then hiring a lonely person from Fiverr instead of a team might not be the best way to go about your custom design website.

Upwork

Similar to Fiverr. You log in, post a job and hire someone to do your work.

You will be dealing with individual designers that work freelance.

This I think can be detrimental for your growth as their attention will be devided between you and 20 other random projects.

You can find reviews for these guys here.

Freelancer.com

Another option for your website design hiring needs.

You can read some of their reviews here

Also the work done can increase in price and the fact that most freelance designers work hourly can quickly put a negative dent on your bottom line.

At SAAI consulting, we offer monthly packages.

This means your web design and online marketing are all rolled into one package that you pay for once a month.

There are no “sudden” increases in price because of bad work that needs to be redone.

We only take on a specific amount of clients so that there is no attention deficit on our part when it comes to reaching your goals.

Click here to get in touch with us and we can dive into all this over conversation.

Let’s end with Template websites

Web Template

Template websites or website templates are pre-build websites that you can purchase or use for free with the purchase of something else.

Website templates are the answer to the question, how fast can I put a website together?

Imagine if you buy a house that is already built but it’s empty, that’s a template website.

All the work is finished on the outside(coding, look, colors etc) you just have to fix the inside(copy-writing, add or take away buttons etc).

Template websites have been around for more than 30 years now so it is not a fad that will go away any time soon.

Add to this the fact that you can now add code to an already built website template and you got yourself the best of 2 worlds.

Some questions that can come up:

1-Can you create your own template?

The answer is yes…with code.

Every template that exists now was at sometime in the beautiful mind of a programmer.

That programmer simply made the template to be used by/bought by someone else.

The great programming language to create your own template Python.

Read some the previous things you said about this above.

One language I did not mention before that is actually more popular than Python for putting together a template website is Javascript.

Javascript is a medium level difficulty language that first appeared in 1995.

It has been around for that long and it will not go away anytime soon.

If you would like to dive into the wonderful world of Javascript, here is a list of excellent Udemy courses you can start with.

2-Should I build a template from scratch or use/buy a pre-build one?

alligator-versus-cautious

The above question can be answered in a similar fashion as previous questions on this post, it all depends on why you want to learn.

Building a template from scratch will take you time and effort.

 

The time and effort someone with a career in design should take.

Web designers and templates go hand in hand.

Business owners and creating templates from scratch? not so much.

Web designers need to know their stuff.

This means learning every language they can and put in the time and effort.

If you are an entrepreneur or business owner, I highly caution against building a website template from scratch.

It will just be an unnecessary time sink.

As an entrepreneur or business owner, think of using a pre-build template as buying the house already built.

Since someone else took from their time and money now you can focus on expanding your business.

To further drive home the point of going the template route, you have to know that there are a TON of free resources on the net that allow you to use their templates.

A great site I like to use for templates is Themeforest.net these guys have been around for a while and offer both free and paid templates and themes.

Speaking of themes, a website theme is basically the decoration.

If a template can be seen as an empty house, a theme can be thought of as all the decorations that you can put inside or that are always inside.

A theme can also be thought of as the outside paint, shape and feel of the house/website you are working on.

In my experience, both a template and a theme are a simple test, this test is simply making a choice and moving forward.

There are SO many other much more important areas to a website than it’s template and theme that spending more than a couple of days in choosing and moving forward is big waste of time.

Seriously, there are over 9 areas where your focus will need to be on a regular basis once your website is up and running.

Each of these areas are very important in their own right as they complement each other with the goal of you having a successful online business.

I say the above because, there is a good chance both the template and theme of your original website choice will change over the long run.

You don’t want to spend 3 months(or too long) choosing a template and theme to then have to change it immediately when A/B testing results tell you people simply do not like what you chose.

Thank you so much for checking out our latest blog post!

Before you go, here’s a bit about us at SAAI:

Here at SAAI we do SEO

SEO

WITH SEO-Your website will allow you to pay your rent/bills/employees. It’s that simple.

Ever walk into the mall and had NO choice BUT to go through a random store first? well SEO will make YOUR business that store people HAVE to walk through.

SEO will place your business in page 1 of Google so your product is seen FIRST.

WITHOUT SEO-Your website will falter and fail.

It’s that simple. Imagine your store is located in the BACK of the mall where its too far to walk so NO ONE ever goes there.

If customers do not come through your doors, your business will falter and fail… you will not pay rent.. affairs in order… headstone shopping.. you get idea.

Here at SAAI we do Web Design

Web design

WITH an effective page DESIGN-Your website will make people not only want to stay but..LOOK around! ever been to a store where everything was so easy to get to, you NEVER got lost and knew exactly how to get everywhere? that’s what an effective, SALES oriented well designed website will do for your business.

WITHOUT an effective page DESIGN-Your website will look like a war zone. People will know they are IN a store but have no idea WHAT is going on, WHERE to go or HOW to buy IF they find what they’re looking for.

People will leave your website almost immediately, you won’t get the sale, you will not pay rent.. affairs in order… headstone shopping.. you get idea.

We looked around the net and made sure WE are doing what others are not:

1-We respond to all inquiries within 24 hours.

2-We go through painstaking details on our contracts to make sure all information is clearly understood before we move forward.

3-We ONLY take on about 2 to 3 clients at a time to ensure we give you our undivided attention.

We feel that it is way more important to provide QUALITY service than to meet some insane “100 client quota”

4-The above rule allows us to meet deadlines without issue, ensuring both quality of service and a guarantee that you will stay with us for the long run.

5-To avoid any issues or misunderstandings, we only take on clients that we KNOW for a fact we will be able to help.

If there are issues that will prevent us from providing you with the best service we will simply tell you before any paperwork is signed.

Shoot us an email and Let’s chat! 

You can also continue learning about web design and SEO for your website by reading some of our other blog posts:

-SEO agencies and which one is best for your business size

-New Jersey SEO strategies for improving your website

-Market your accounting services with these 3 popular Social Media Platforms

-How to improve your online marketing in Long Island

-Local SEO in 2021

-Brooklyn SEO Agency

-How to adapt your online business during COVID

-How to choose the right digital marketing agency

-SEO packages and how to choose the right one for your business

 

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